OBJECTIVE: The purpose of the Walmart Welcome Baby sample box is to deliver stage based relevant products and content to expecting mothers and gain credibility in the baby category.
1. What is the Walmart Baby sample box?
The Walmart Baby box is a sample box that is delivered to a new registrant on Walmart’s Baby Registry site. This box is meant to provide relevant products and content to expecting mothers and gain credibility in the baby category.
2. Who will be getting the boxes?
Expecting mothers who register on Walmart.com can sign up and will receive a free welcome box for being a part of Walmart’s Baby Registry.
3. How will consumers learn about the box?
The site to sign up is available through Walmart’s Registry site and Moms who are registered will also receive an email with an image of the box, letting her know she can sign up. Walmart will also promote the registry program and build awareness around the box on social media, publications and networks.
4. How much will the box cost for the consumer?
The box is free for the consumer and is treated as a surprise and delight model. The box is shipped to mom free of charge and delivered directly to her door.
5. What will be in the box? ?
Each box will include 6- 8 samples, and approximately up to 2 inserts. The samples will vary by category and can be both sample size and full-size products.
6.What will the box look like?
The box creative will be gender neutral.
7. When will the boxes be shipped?
a. The boxes will ship anywhere from 2-4 weeks after mom initially signs up through our site.
b. Each Quarter’s distribution date is available on the timeline available on our main page.
8. Can we include coupons in the box?
Walmart does not accept coupons at this time.
9. Does the item I want to sample have to be sold on Walmart.com?
Yes, the items in the box must be sold on Walmart.com to help support future purchases.
10. What are the Quantities for each box?
a. Limited Edition:80,000 boxes
b. Q2:180,000 boxes
c. Q3:180,000 boxes
d. Q4:180,000 boxes
11. How do I find out the deadlines for each quarter?
There will be a timeline attached to the main page that you can download and review the full timeline for each quarter.
12. What should I do if I am unable to meet a deadline that is on the timeline, but I still want to participate?
We work some flexibility into our timelines to ensure all samples arrive on time, if you cannot meet a specific date please provide us with the date you can meet and we will review and let you know if we can still accept the sample.
13. Do you have to commit to full quantity?
a. At this time, we are accepting partial quantity, based on Walmart’s discretion.
b. Walmart must approve all quantities before going to contract.
14. How much does it cost to participate?
a. The cost to participate is dependent on size and weight of sample along with quantity that you are able to participate with.
b. Once our team has the above information, your AE will send over an exact quote for the program.
15. How do I participate?
a. Please submit a request through this site with your full name, email address and phone number. Someone from our team will reach out to you to walk you through the program. After you are given the background information on the sample boxes, we will provide you with pricing and a timeline on when products would be due to our facility.
b. With the information above, you can decide if you would like to take any further action.