ACTIVATE ENGAGING, LIVE SAMPLING OPPORTUNITIES

 
 

CONNECT WITH SHOPPERS IN-STORE AT POINT-OF-PURCHASE

Consumers enjoy experiencing products firsthand before making a purchase. Capture their interest with personalized in-store sampling events that promote brand benefits across our national network of retailers and drive them down the purchase funnel.

Our multi-retailer approach makes sampling easy, seamless, and consistent

 
 

 
 

DRIVE TRIAL, AWARENESS, AND SALES AT ANY RETAILER WHERE SAMPLING IS ALLOWED

The proven power of our 1:1 in-store sampling events is undeniable and in demand. We make sampling across channels and retailers easy, seamless, and consistent through custom turnkey solutions

  • National

  • Specialty

  • C-Store

  • Regionals

  • Independents

  • Drug

  • Dollar

  • Club

 
 

 
 

CONNECT WITH ONLINE GROCERY SHOPPERS

Enhance consumers' online grocery pickup experience with complimentary product samples tucked inside their order.
They’ll discover new favorites as they unpack their groceries in
the convenience of their kitchen, introducing them to products that will be top of mind during their next order.

 
 
 

 
 

CREATE A CUSTOM BRANDED EXPERIENCE

Leverage this turnkey opportunity to distribute branded bags or overwrapped bundles filled with samples and corresponding product information to customers of your key retailers

 
 

 

IN-STORE SAMPLING FAQS

  • We offer in-store and online grocery pickup sampling programs that introduce shoppers to new products through curated sample distribution and education designed to drive trial and purchase.

  • Retailer sampling supports purchase decisions by reducing uncertainty—letting shoppers experience products in‑aisle or through online grocery pickup, reinforcing confidence before or immediately after purchase.

  • Retailer sampling is executed through in‑aisle distribution and inclusion in online grocery pickup or delivery orders, allowing brands to reach shoppers both at shelf and through take‑home trial.

  • Retailer sampling works well for food, beverage, health and wellness, and household categories—especially products where in‑aisle trial or at‑home use helps drive confidence and conversion.

  • Reporting typically includes execution results such as samples served, engagements, impressions, feedback, and post-event sales lift.

  • We use a centralized planning process and open retailer model to coordinate sampling across multiple retailers, making execution consistent, scalable, and easier to manage for brands.